The biggest hurdle with learning to light is just deciding to do it. It’s math anxiety, or being afraid to walk across the room and invite a partner onto the dance floor in sixth grade, or just about anything else that has seemed intimidating — until you learned how to do it.
I get amazed looks all the time from amatuer photographers who’ve never played with lighting. People get all doe-eyed and intimidated when I show them some of my photos. Then they nervously tell me that they wish they had a studio and some lights. It makes me laugh every time.